Tag Archive | XUV500

Mahindra’s SUV line looks at film competitions

M&M has associated with The 48 Hour Film Project to hold the XUV500 Memorable Short Film Festival. Winners get free SUVs. At a time when companies are increasingly focusing on creating original, engaging content around their brands, Mahindra & Mahindra (M&M) took an innovative approach and toyed with the idea of acquiring content that didn’t […]

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This blog features a mix of posts about the arts, cultural management, digital communications for non-profits, art galleries, think-tanks, and cultural institutions. Follow me on Twitter @culture_curate

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